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CASE STUDY · SEO
K Concrete
Drove 602% B2B Organic Growth and 198 Conversions per Month
SEO results delivered by Spyder’s specialist team
+602%
Organic Traffic
198
Conversions/mo
22/30
Keywords on Page 1
THE CHALLENGE
The Challenge
K Concrete is a concrete products company with over 30 years of industry experience. Previously, the business focused mainly on offline marketing. The client’s goal was to move towards Digital Transformation, starting with website development and SEO — to help the brand appear on search results, build awareness, and reach more B2B customers. With a wide range of products, the client also wanted to increase clicks to the company’s E-Catalog, which serves as a 24/7 sales tool.
OUR STRATEGY
Our Strategy
Bringing a traditionally offline business into the online space required a focused strategy. We began with strategic keyword research to identify high-intent search terms, especially those that could lead to Request for Quotation enquiries and generate quality leads.
We also created blog articles and improved website content, built links from external websites to increase traffic and authority, and improved the website’s technical SEO structure to strengthen credibility and create a better user experience.
OUR RESULTS
The Results
+602%
Organic Traffic
198
Conversions/mo
22/30
Keywords on Page 1
Through a focused strategy and strong attention to technical details, K Concrete achieved first-page rankings for multiple keywords and increased Organic Traffic by 602%.
- Organic Traffic increased by 602% within just 4 months
- 22 out of 30 keywords ranked on the first page within 6 months
- Generated an average of 198 conversions per month
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