CASE STUDY · SEO

Thainakarin Hospital

Increased Year-on-Year Organic Sessions by 131%

SEO results delivered by Spyder’s specialist team

+131%

Sessions YoY

40→16

Search Ranking

3

Featured Snippets

THE CHALLENGE

The Challenge

Today, users expect fast, accurate, and reliable answers when searching for health information online. At the same time, Thainakarin Hospital had to compete with other major players in healthcare. This made it essential to develop a detailed SEO strategy while ensuring the website followed Google’s strict standards for health and medical content.

OUR STRATEGY

Our Strategy

To support long-term SEO growth, we focused not only on the website’s information structure but also on high-quality content that builds trust with users and search engines.

  • Implemented Medical Schema Markup with Symptom-Based Keyword Targeting to help Google understand disease-related and treatment content.
  • Worked closely with MD specialists to create medically accurate, high-quality content.
  • Provided reliable medical information without affecting the core website structure.
OUR RESULTS

The Results

+131%

Sessions YoY

40→16

Search Ranking

3

Featured Snippets

Through a focused healthcare SEO strategy, Thainakarin Hospital achieved strong year-on-year growth and greater visibility. Following these results, the client trusted Spyder to expand the scope of work into additional disease categories.

  • Organic Sessions increased by 131.67% year-on-year
  • Average search ranking improved from position 40 to position 16
  • 3 articles written by Spyder earned Featured Snippets on Google

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