CASE STUDY · SEO

Trocadero Group

Increased Organic Users by Over 54%

SEO results delivered by Spyder’s specialist team

+54%

Organic Search

30/34

Keywords on Page 1

3,322

Conversions/mo

THE CHALLENGE

The Challenge

Trocadero Group is an established luxury watch distributor in Thailand, with a long-standing business legacy passed down through generations. However, the brand had never invested in online marketing before, making this its first step into SEO with no prior digital marketing foundation. The challenge was not only to increase website traffic, but also to strengthen the brand’s credibility and presence in the digital space.

OUR STRATEGY

Our Strategy

We began by building a strong foundation for SEO success through in-depth keyword research, ensuring that the strategy aligned with the brand’s target audience and search behavior. Alongside this, we created quality website content designed to support both user intent and Google’s algorithm, increasing the brand’s chances of ranking on the first page and generating sustainable long-term results.

Beyond content, we also conducted a detailed Technical SEO Audit to identify and improve the website’s backend structure in line with SEO best practices. To further strengthen the website’s authority, we supported the strategy with ongoing quality link building every month.

OUR RESULTS

The Results

+54%

Organic Search

30/34

Keywords on Page 1

3,322

Conversions/mo

This success reflects the impact of a strategic, experience-led SEO approach, helping Trocadero Group take its first step into online marketing with strong and measurable results.

  • Generated an average of 3,322 conversions per month
  • Organic Search increased by 54% within 1 year
  • 30 out of 34 target keywords ranked on the first page of Google

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